Journalists and others interested in learning about engagement metrics can attend this free program.

DigitalEd, MediaShift‘s online training series, will webcast “How to get better engagement metrics” at 1 p.m. EDT on April 18.

During the hourlong webinar, publishers who are at the forefront of using engagement metrics will discuss strategies to build a direct relationship with readers, improve the quality of their journalism and drive revenue for their businesses.

The panelists are Hannah Wise, engagement editor at Dallas Morning News, and Alexandra Smith, growth editor for WhereBy.Us.

The webinar is sponsored by Content Insights.

Registration is ongoing.

For more information on how to register, click here.